Product Logo Design
Created distinctive product logos for Zoho, aligning with brand strategy and enhancing product identity in global markets.
SafeDine Logo Identity for a Pandemic-Era Restaurant Check-In App
Role
Brand Identity Designer
Scope
Logo System, Visual Concept, Brand Integration
Description and Solution
SafeDine is a secure visitor-data application created for restaurants during the pandemic. The objective was to design an identity that communicates trust, clarity, and digital ease while fitting naturally into the Zoho product ecosystem.
Zoho’s design language, including clean geometric forms, bold simplicity, strong color logic, and modular usability, guided the direction of the logo. I developed a shield-inspired mark with subtle restaurant cues, structured to align with Zoho’s suite of product identities. The proportions, stroke weight, and color system were carefully crafted to maintain visual consistency with Zoho’s brand architecture.
The result is a logo that feels secure, modern, and ecosystem-ready. It scales effortlessly across interfaces, aligns smoothly with Zoho product icons, and immediately communicates reliability in a privacy-focused environment.
A focused and system-consistent identity designed for clarity and trust.
